Archive for November, 2009

Atlanta Franchise Opportunities

Atlanta GA Franchise Consultant Best Franchise Solution for Huntington Learning Center

Get info on the child education and development franchise with Huntington Learning Center franchise consultant, Best Franchise Solution, your Atlanta GA franchise consultant. Caring, qualified and committed to your child’s success.

Every tutor at Huntington Learning Center is here because they love helping children succeed. When you bring your child in for a session, you’ll see the constant encouragement and positive reinforcement that our educators have used with students for more than 30 years.

You can be assured that your child’s tutor is professional, caring and qualified to raise your child’s grades in any subject. All of our tutors are certified and college-educated, with many holding teaching certifications and master’s degrees. In addition to the intensive training they must complete to become a Huntington educator, our tutors undergo ongoing monthly trainings on Huntington teaching methods and our highly developed curriculum. Atlanta GA franchise consultant Best Franchise Solution is offering help with child education and development franchise purchases. Get the best Huntington Learning Center franchise consultant.

Buying a child education and development franchise requires an Atlanta GA franchise consultant. Best Franchise Solution offers to serve you as your Huntington Learning Center franchise consultant.

We’re only successful because our students are. Founded in 1977, Huntington Learning Center has served America’s students and families longer than any other tutoring provider. We help students ages 5 to 17 achieve remarkable improvements in their grades, test scores and self-esteem. The success of our program lies in the one-to-one attention we devote to every child and the expertise of our caring, certified teachers.

Your child deserves the best education possible. The world of tutoring is full of quick-fix solutions designed to get students through one test or assignment; but Huntington Learning Center has a different philosophy. We believe in empowering children with a lasting education so they can succeed today and in the future. Rather than fill your child with facts he or she will forget, we help your child master a skill before moving on to more difficult tasks and more advanced learning. This ensures your child is truly understanding the content, and developing the skills to learn and solve problems independently.

Imagine going from a class of 20 to a class of 1. We realize no two students are the same, and we stand by the philosophy that a child learns faster and more effectively when he or she has a teacher and lesson plan devoted to the child’s individual needs. Students are deprived of this personal attention in most classrooms and tutoring groups, which is why Huntington Learning Center is unique. We build a personalized learning program for your child based on his or her individual strengths and needs, which we identify using our in-depth diagnostic evaluation. Our highly trained teachers then work one-to-one with your child while still fostering a sense of independence. We make sure to teach at a pace comfortable for your child, ensuring he or she never falls behind. Please visit us at

About the Author

Best Franchise Solution is a great Huntington Learning Center franchise consultant for child education and development franchise. Call the best Atlanta GA franchise consultant for low cost franchise for sale. For more information please visit our site at

Games2U Interviewed on Better Mornings Atlanta

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Franchise 500 Subway

franchise 500 subway
Towns block chain restaurants to save charm
SPRINGDALE, Utah — Surrounded on three sides by the soaring red rock cliffs of Zion National Park, this town of about 500 has the kind of charm one would expect from a tiny tourist burg in a scenic location.

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Top Fitness Franchises

top fitness franchises
David Beckham Named Brand Ambassador for EA SPORTS Active 2
GENEVA–(BUSINESS WIRE)–Today, EA SPORTS™, a label of Electronic Arts Inc. (NASDAQ:ERTS), announced the signing of global football superstar David Beckham as brand ambassador for EA SPORTS Active 2, an innovative line of interactive fitness products that feature personalized, customizable workouts. Beckham will act as the franchise spokesperson and will be featured in advertising and retail …

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Car Wax Iphone

How Design Gives You An Unfair Advantage Over Your Competition

Design is the single most important factor in determining your brand’s success in the modern marketplace. Look around, design has never been so prevalent – or so appreciated. It informs and influences every aspect of our culture from how we dress and what we eat to where we shop and why we buy. Modern consumers are more discerning, critical and design-centric than ever before. Brands must be as well – or face irrelevance. 

As a consumer, you are constantly engaged with design. Every time you open a dinner menu, walk into a store, log onto a web site or purchase a product somebody has designed the experience you are about to have. Whether or not they’ve done it well can have profound affects. Design determines outcomes. It improves, beautifies and uplifts by adding excellence to the equation. Great design enriches everyday experiences by going beyond the common denominator of mere functionality to make things look better, feel better and work better.

Designing “Better”

“Better” is generally what consumers are looking for, but “better” in itself isn’t a marketing strategy. Brands must demonstrate why they’re “better” – how they make life for consumers easier, safer, healthier, more fun or whatever their unique selling proposition might be. Leveraging the power of design across all aspects of your brand establishes and sustains your competitive advantage.

Clamoring for consumer attention is an overwhelming array of options. Amidst this clutter design offers differentiation. Does your brand connect with consumers on an emotional level? Do your products excite them? Does your service help them? Does your brand provide a positive experience that offers real value in their lives? Design determines those answers.

Getting it right means making design part of your brand’s DNA. It takes understanding – realizing design is the animating principle of your brand experience and not just superfluous decoration. It takes commitment, from the top down, throughout the organization. It takes time. You can’t expect results overnight. It takes money. Don’t be cheap. Cheap design is like a tattoo… once you get it you’re forever branded with it. View design as a capital investment, not an expense.

Build these beliefs into your organization – commit to being design-driven – and you’ll give yourself an unfair advantage over your competition. So, where do you start?

Branding 101

Begin by understanding that you don’t operate a business, you manage a brand. It’s a critical distinction. Why? Because businesses sell products and services but consumers buy brands – and they’ll pay a premium for a better brand experience.

Let’s clarify something. Your brand is not your logo. Your brand is an idea and a feeling about your company, products and services that lives in the hearts and minds of consumers. That’s why, and this is the rub, your brand doesn’t belong to you. Your brand isn’t what you say it is, it’s what they say it is – and you’d better be listening, because they’re vocal.

Consumers decide for themselves what your brand means, how they feel about it, and if, when and where it fits into their lives. Ultimately, your products and services don’t matter unless consumers decide your brand matters. You can’t control how they feel, but you can influence them.

Design is influence. It’s how you form that idea in a consumer’s mind of what your brand is all about. You’re irrelevant until you can establish how your brand adds value that makes their life better. Great design demonstrates your brand’s relevance by creating value across every consumer touchpoint

How does your marketing engage with consumers? Does your advertising interrupt what they’re interested in or become part of their interests? What is their experience within your retail space? What is their experience within your social media space? How do they experience your brand within their personal spaces? Is your web site convenient or cumbersome? How do your products look? Do they work well? How easy is it for your customers to get support if they don’t? Across all these touchpoints, and more, the most important question is… do consumers feel better after experiencing your brand?

Realistically, the answer can’t always be yes. But, design allows you to shape those experiences and have some control over the outcome. Done right, it arouses desire, engenders loyalty and forms indelible emotional bonds. That’s the Holy Grail. Because once consumers are emotionally invested in your brand – once they’re convinced that they can’t live without it – you win.

But, the game’s not over. Brands must constantly adapt because consumers constantly evolve. Staying focused on the customer experience and designing outward from there to continually make their lives better is the only way a brand can remain relevant.

By the way, you have to make it look and feel effortless. Great design is, after all, simple. That’s why it’s so hard. There is no doubt that great results and great design are inextricably linked. Two high-profile brands illustrate what happens when you get it right or how everything can go horribly wrong when you don’t.

“Think Different”

Apple is more design savvy than perhaps any brand has ever been. Design is their starting point and always built in, never added on. Seamlessly integrating functionality and usability with elegant minimalism is their iconic style. At its core (sorry), Apple is a very “human” technology company. No detail is overlooked in their commitment to design the best possible user experience. Their products are portals to that experience.

Apple’s design-driven experience connects with consumers in seemingly spiritual ways. The faithful proselytize the brand with religious zeal. Devotees wait in line for days to be the first to get their hands on the latest iGizmo. Disciples wax dogmatically over Steve Jobs’ messianic MacWorld sermons, err… keynotes. Apple understands the pivotal role these brand evangelists play in perpetuating the experience and nurtures their devotion to strategic advantage.

When Apple initially prohibited third-party programs from running on the iPhone, hackers refused to be hamstrung. Rather than fight a losing battle the company opted to offer user-created applications for free and for purchase through their innovative online App Store. Forced acquiescence revolutionized the experience. Suddenly, consumers were no longer simply participating they now had a deeply emotional stake in actively designing the experience – and not just for themselves, but for others as well. The portal got a lot wider.

Apple launched the App Store in June of 2008. As of July 2009, 65,000 different programs were available and 1.5 billion (yes, billion) had been downloaded. Apple allows 70% of revenues from the store to go to the seller of the app, and maintains 30% for itself. Investment firm Piper Jaffray has predicted that the App Store could generate revenue exceeding $1 billion annually for the company.

Nourishing design as a strategic asset to consistently deliver better technology experiences has cemented Apple’s value in the minds of consumers. No brand is perfect though and Apple has had some missteps. Remember the Newton? Still, resoundingly, Apple gets it.

“The Heartbeat Of America”

Conversely, General Motors didn’t get it. From the design of their products to the design of the factories, policies and protocols they had in place to produce those products and get them to market GM cut corners and skidded into the most colossal corporate failure in U.S history.

Times were different once. Throughout most of the last century GM was a company focused on designing a better motoring experience. GM designed the first closed-body car. GM models were the first to replace ragtops with hard tops. They were the first to incorporate memory seat functions, wraparound windshields, shatterproof glass, fully automatic heating and air conditioning and much more.

Cadillac’s lineup once touted “designer-styled” bodywork (as opposed to auto-engineered). If chrome were a natural resource, GM would have exhausted it in the 50’s and 60’s. GM designs introduced words like “sweepspear”, “tailfin”, and “big-block engine” to the cultural lexicon. For decades General Motors more than anyone defined the American automotive mystique.

The post-war era brought unprecedented growth and global dominance to both the U.S. and GM. America’s love affair with the automobile shifted into high gear as the flourishing middle class coveted and consumed new cars. By 1954 there were 47 million passenger cars in the United States. In 1956 President Eisenhower’s Federal-Aid Highway Act began to interlace the country with winding miles of smooth new asphalt on which to drive them. Times were good.

Somewhere along the way GM shifted it’s focus from drivers and the driving experience to simply manufacturing cars as cost-effectively as possible. To save money design took a backseat – and it showed in both quality and aesthetics. Eventually, federal fuel economy regulations enacted in 1975 opened the market for more efficient foreign brands. These smaller, sleeker economical cars connected with consumers in ways staid GM models no longer could.

By 1980 much of GM’s showroom luster had faded. Ensuing decades saw some innovation, reinvention and success – including the Keep America Rolling campaign, which is credited with jumpstarting the U.S. economy after the September 11 attacks. But the company never fully regained traction and their halcyon years were in the rearview mirror. General Motors would remain the best selling automaker in the world until 2007 but they were speeding headlong into a brick wall.

On July 10, 2009, a completely restructured and renamed General Motors Company emerged from Chapter 11. Rough road lies ahead, but I for one am rooting for them. Perhaps, I’m really rooting for design. Only a renewed commitment to a design-driven philosophy will put GM back on the road to success. Focusing on design to provide the best possible automotive experience once made General Motors the greatest auto manufacturer in the world. It can again.

Design Or Die

That’s what it boils down to in the new economy. Success hinges on building strong emotional bonds with consumers by adding authentic value to their lives. Design is the catalyst. You must ask “what is the experience we’re providing and how can we own it,” then harness design to define that experience in your brand image.

Whatever the size of your business, whatever products or services you provide and to whom, great design turns good companies into successful brands. Design is the single most important factor in determining your brand’s success in the new economy. Embrace that or you’re roadkill.

About the Author

Ken Peters is the owner and Creative Director of nationally acclaimed Nocturnal Graphic Design Studio LLC, a Phoenix-based strategic design firm specializing in brand development and brand launch.

How to clean fingerprints on LG Dare

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Ups Franchise Problems

ups franchise problems

Want to Franchise Your Business?

Answering the phone, paying the bills, waiting on customers, ordering, attracting new customers, training staff, adding product, handling complaints. They’re all part of your day. All are part of working ‘in’ your business. It’s time for you to start working ‘on’ your business. What are we talking about?

You sell products and/or a service and you readily recognize these as the merchandise of your trade. But did you ever consider that your business itself is a product too! When you ultimately decide to sell for retirement, or to pursue other interests, such as converting your hobby into a money making venture, your business is the ‘product’ you sell to the new owner. Is this product ready?

Consider the vast world of Franchising. Whenever a franchise is sold, the item purchased is a business; a specific way of doing business that perhaps includes a logo, color scheme, jingle or slogan, and maybe a recognized mascot. When we think of franchises we logically recognize the concept of a ‘business as a product.’ It’s time to think about your business in the same light. What can we learn from this fresh perspective? And how might this work ‘on’ your business, help you working daily ‘in’ your business?

I’d be willing to bet dollars to doughnuts that if you consider this franchise model, comparing it to your current operations for just 15 minutes, you will think of multiple ways to make your business more productive and therefore more attractive to any potential buyer.

The franchise’s most distinguishing feature, the one thing that sets it apart from all other businesses is its turn-key nature. It is ready to go, ready to be replicated over and over again. How is this possible? It has all been documented. Because of this scripting, results are predictable. The franchisor can say, “I have a product (a business) to sell you. Let me show you how it works.” Can you do this with your business? Could you step away today and have another be equally effective with your business? And just how would they do that?

It is directly because of this recorded channeling effort, their uniquely singular focus on operations of the franchise model that the consumer gets the very same product in Pittsburgh as Paris, Chicago as Cairo. Geographic multiplication is the natural notion we harbor when thinking of the franchise. But this replication applies just as effectively to the single location experience. Are your customers receiving the very same experience one after another, day after day? What value would it be for your business to have this level of control over results?

Documenting informs all on staff what is expected of them, who they report to, and how things are done in your business. It is the who, what, when, where, why, and how that makes your business unique. Why does a customer choose you over the competition? Do you know? Can you commit to writing the reasons why with certainty?

Written text informs suppliers of what is expected as well. A famous hamburger purveyor learned that French fries sometimes ended up soggy even though they were cooked exactly the same way, time after time. Since the oil and cooking temps were constant, it just had to be something about the potatoes. The moisture content of the soggy fry spuds was tested. Potatoes with moisture content in excess of 23% yielded a soggy fry.

This experience allowed them to provide suppliers with notice they would accept no spuds with such high moisture content. Simply stated, “You want to do business with me? This is how you keep me as a customer. This is what I want.” The supplier is genuinely pleased to know how to keep this customer happy.

This scripting idea may conjure up feelings of a company manual the size of the U.S. Internal Revenue Code. You may also shelter thoughts of you having to record it all this week. If so your imagination has the better of you. However, you can prove the value of the franchise model to your business knowledge now, particularly if you never seem to have enough time.

Over the next week keep a list of all the chores, the tasks, you personally find yourself committed to as a business owner. Add a check mark for each additional time you are called to perform that task. Merely making a mental note won’t work. At week’s end you’ll benefit greatly from the visual confrontation a physical record provides. The more detail you supply, the more valuable your list.

At the conclusion of your experiment, review the evidence of where you spent your time. With a critical eye, ask yourself what assignments should be occupying your time? As opposed to those which actually did occupy your time. Think about the specific tasks and functions that lend themselves to delegation? As you pose questions regarding this experience, be aware of what you are doing. Considering tasks that can be delegated and choosing the assignments you need to concern yourself with; these are the process of defining your position, contracting the focus to the critical path that really matters in your line of business.

Congratulations! You are now working ‘on’ your business. You are shaping, forming, and creating the product that is your business. The sharpened focus the process develops obviously makes you more effective working ‘in’ your business as well.

This little exercise can be repeated in most areas of your business. It will help isolate problems as well as recognize opportunities. A recorded outline form is sufficient. No doubt you will make modifications as time goes on.

The process helps you create a turn-key operation: one that gives you time away from the grind stone. If you’re with me, you realize the greater opportunity created is that now, documented your method of operation, your unique product – your business – can be replicated. You could be the franchisor, selling your business model to others. As long as you can demonstrate convincingly, “I have a product (a business) to sell you. Let me show you how it works.”

About the Author

Matthew Anderson is a franchise consultant and founder of The Franchise Shop, a UK business franchise directory featuring
Franchise Information
business franchises

Army Men Sarge Heroes (N64)


Ups Franchise For Sale

Owners approve sale of Rangers
Nolan Ryan celebrates the Rangers’ purchase with a bottle of Dom Perignon. MLB owners on Thursday approved the sale to Ryan and Chuck Greenberg. (David Woo/Associated Press)

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Franchise Magazines Uk

franchise magazines uk

Justin Etzin

It all started in Hong Kong

Justin Etzin’s childhood was less ordinary than most. Born in Hong Kong, raised in the Seychelles and educated in Britain, he always stood out among his peers.

Justin Etzin lived in Hong Kong, with a cook, cleaner and chauffeur. Justin remembers his parents always stressed the good fortune of his upbringing: “I dressed myself and tidied my own room, when I could have just sat about like a little prince. My parents always reminded me of what I had to lose. I have never wanted my family’s money because, when money comes too easily, it can go just as easily. So I decided to work for myself – and work very hard.” He lived between Hong Kong and The Seychelles, where his father was made the Hon Consul to Seychelles from Hong Kong appointed by Her Majesty Queen Elizabeth II. Justin spent his early years between Australia, Hong Kong and The Seychelles, and then moved to the United Kingdom when he was eight years old.

The Late Bernard Etzin

Justin Etzin always had a lot to live up to. His father Bernard Jacob Etzin was born in Japan in 1930, the son of a silk exporter from Lithuania, he became, at the age of 15, part of the American army’s advance team in Hiroshima, ten days after the atomic bomb had been dropped on the city. He worked both as an interpreter and personal assistant to General Eisenhower. When he was 17, he arrived in New York with only $1.10 in his pocket. With three Japanese brothers named Yasui, he set up a company making sewing machines. Today, the Brother International Corporation is an empire selling a variety of goods in 150 countries which turns over annually $1.5 Billion US dollars.

He went to prep school in London, and took great interest in the artistic side of life. He was in the gymnastics team, the UK Fencing team and he excelled in Art and Acting. He went on to join Sylvia Young theatre School as well as Andrew Lloyd Webbers charity productions and ended up with leading parts in productions in the West End.

Justin Etzin was 12, and living in Knightsbridge in London, when he started his first business, car washing, targeting customers of Harrods and other local stores who parked on meters close to his house. He bought three T-shirts and had justin’s carwash printed on the front. He ran the business after school and on the weekends and he employed friends who he paid by the hour. By just 13, he was running a market stall on the Kings Road in London selling the latest gadgets that he imported specially from Hong Kong.

While at Bedales public School in England, Justin Etzin was involved in various sports, was secretary of The Wine Society and took a great interest in arts and crafts. He was nominated and named Head of the Year, but his real passion was his charity involvement and in particular his flair for raising money to help different causes. He earned a Gold Nose for his endeavors during one of the first Comic Reliefs, a prize that was given to Justin directly by the founder of The Charity, Comedian Lenny Henry. Justin had spent hours washing a fire engine and even sitting in a bath in a shop window in London all in the name of Charity.

Amnesty International

His position of Chairman of Amnesty International at School allowed him free reign to raise money for a cause he believed in, but to also set up and run the school “tuck shop” in the way that he knew would be the most profitable. Expansion, longer opening hours and a larger variety of stock. He set about raising money for the Charity, running the school “tuck shop” selling all those necessary creature comforts that teenagers miss whilst away from home. 100% of all the profits were donated to Amnesty International and money was used to raise awareness of the charity. Amnesty International is a worldwide movement of people who campaign for internationally recognized human rights for all. Justin was outraged by human rights abuses but inspired by the chance to be able to work to improve human rights through campaigning and letter writing. He use to buy stamps and writing supplies so that letters could be written out by pupils and sent pleading for the release of prisoners of conscience, as well as for fair and prompt trials for all political prisoners and those locked up without a trial at all.

Whilst at boarding school in the English countryside, in the days before mobile phones, Justin was on his way to his first million using the school pay phone as his only business tool. As technology developed, he remembers he was the first pupil in school who had a mobile phone. Often confiscated by teachers purely to see how one worked, it wasn’t before too long that the teachers accepted the idea and allowed him to continue to grow his little empire.

But it was the rewards of success and his ability to help others through his different businesses that inspired him to succeed. Whilst just 14 years old and still at boarding school, he founded a now legendary youth entertainment company Capital VIP, which catered for teenagers from public schools across the UK. Described by the press as “The most exclusive Teenage Parties in the World”. The sons and daughters of Politicians, celebrities, and even British and foreign Royalty attended and purchased tickets for his famous parties. Headlines hit around the World when Princess Dianas son, Prince William attended his famous parties, soon followed by then Prime Minister Tony Blairs Son, Euan Blair. Through incredible marketing skills he managed to get teenagers from 170 schools across the country all to attend his parties, and make the party company the most successful under 18 brand at the time. By the time he finished school he retired from the youth entertainment business and sold the company.

Oxford, England

He went on to attend Oxford Brookes University in Oxford, UK, where he studied Business and Law. He was a member of the Economics Club and The Oxford Rowing Club. Etzin was also active in tennis, swimming, skiing, horseback riding, and cycling, as well as a part of the UK vaulting gym team. Deciding after just one term to return to London to concentrate on his businesses, Justin opted for the university of Life and continued with his businesses.

By 18 he developed a passion for International Business and London Night Life

By 18 was now old enough to be running the top nights at some of London’s trendiest night clubs, including Browns, China White, and Cafe de Paris. The cutting edge events attracted the jet set, the fashion and film crowds from all over Europe and was the place a celebrity was to be seen if visiting London. Music artists such as Madonna, Prince and Puff Daddy attended regularly and even asked Justin Etzin to organize their private Birthday Parties. Film stars like Cuba Gooding Jr, Wood Harrelson, Nicole Kidman, and even Sports stars like Michael Jordan pitched up to experience the events whenever they visited London. Top International Models from around the world visited Justin’s Club nights and also held their own parties organized by Justin Etzin.

He went on to set up a multitude of different businesses in Europe. He was the first importer of the now legendary tiny Mercedes Smart Car sourced in Europe and marketed to the UK proving to Mercedes Benz how lucrative the UK market was when they had launched everywhere in Europe but had ruled out the UK due to what they thought was lack of demand. Justin Etzin was ahead of his time, proved them wrong and marketed the car as a fuel efficient green car and sold over 100 units in a matter of months. His passion for cars took him across the world on over five Gumball 3000 Celebrity Rallys. His driving partners included childhood friend Entrepreneur Lord Edward Spencer Churchill, and former girl friend Actress Alexandra Aitken. He even went on to set up a Specialist Car Rental company, providing vehicles to the film and entertainment industry with locations in London and Los Angeles.

Underlying all of these projects was Justin’s innovative eye for new opportunities and drive to make the projects a success.

Whilst still in his early twenties, he had businesses from the first Black Tie Restaurant food delivery company serving food from the most exclusive restuarnts in London direct to your door. A Cigarette and Cigar Club importing and delivering to members around Europe taking advantage of EU rulings allowing free trade within EU states. He published a magazine, owned a water sports centre, and even a PR and Corporate Events company that catered to a variety of Blue Chip Companies.

Due to his love of the arts and the film world he set up a film location and Events location company which provided locations for HollyWood Movies like Woody Allens first ever UK film, Match Point and TV series like Footballers Wives and Holly Oaks. Locations were provided all over Europe and even in far flung remote places of the world.

His Current International Businesses

Justin Etzin is currently CEO of Seychelles Capital. Seychelles Capital expertise includes corporate credit, event-driven, equity and equity-linked investing. A specialist provider of capital and management with particular expertise on the long term restructuring and consolidation of out of favor industries as well as the focused management and revitalization of the corporate / leisure entertainment industry. Seychelles Capital seeks to generate above average, risk-adjusted absolute rates of return. “Central to our investment methodology is the combination of fundamental analysis with a pro-active approach to trading. The flow of timely and actionable information is enhanced by the close integration of portfolio managers, research analysts and in-house risk management technology”.  Seychelles Capital also specializes in cutting edge marketing, providing support for the various franchise operations that they license worldwide. Justin Etzin is responsible for the success of the company. As The CEO’ some things can’t be delegated. Creating culture, building the senior management team, and, indeed, the delegation itself can be done only by him. As the CEO he ultimately sets the direction.

Altitude 360

Justin Etzin founded Altitude 360, with the first of the franchises based in London. Described as London’s most exclusive event space, Altitude 360 has over 8300 Sq Ft of event space offering incredible views in the heart of Westminster, London. Officially opened by The leader of the Conservative Party, The Rt Hon David Cameron in September 2007.  Altitude 360  specializes in providing modern corporate space to the business community. The ultimate location for corporate entertaining with the Ultimate Backdrop, Meetings, Product & Press Days, filmed Interviews, photographic shoots or a plethora of other corporate uses. Certain private functions are also held there, including upscale weddings and big budget private parties and charity gala events.

The Conservatives have used the venue regularly for press briefings and Policy announcements and announced in 2007 that it will be from Altitude 360 where the next battle of Britain will be fought for the leadership challenge. The UK Prime Minister, Gordon Brown launched British Tourism Week at Altitude 360 in 2008 which gave added credibility to the importance of this now important London landmark venue.

Foreign Politicians have also realized the value of the Altitude 360 brand. When USA Presidential Nominee John McCain visited London, he chose Altitude 360 for his only UK interview explaining why he was the right person for the most important office in the world. Altitude 360 provided the best location for the live filmed interview as well as the necessary security that the Iconic Millbank Tower provides.

In October 2008 plans were unveiled for Altitude 360 expansion, which will allow 360 degree views from the Altitude venue. The Mayor of London, Mayor Boris Johnson officially launched the concept and publicly paid tribute to Altitude 360 for its support in helping him become Mayor of London. He thanked Altitude 360 for the Vote in Confidence in London by doubling its size and becoming the Largest Venue in London with such Iconic Views.

The launch of The River Room as part of The Altitude 360 family has been a meticulous thought out process for both Justin and his team. As brand Manager of Altitude 360 and The River Room, the adaptation of a new venue as part of an existing brand was challenging to say the least. The River Room, London opened its doors in July 2009 to become Londons most sophisticated event space.  

His Venues in London combined are now the largest Riverside Venues In London, known simply as Altitude 360 and The River Room.

Together they now have a square footage at over 15,000 SqFt, with stunning, 360-degree views of the London skyline as well as direct views at River Level. Situated by the Thames, with function rooms on the 2nd  and the 29th floor of Westminster’s Millbank Tower. The two main rooms can now hold up to 1200 between them or 600 in each space.  The space offers two cinema / auditoriums at River Level holding 300 and 200 respectively.  At the skyline level there is the possibility of having over 8300 SqFt of open space or a multitude of different spaces that are created by hi tech electric walls that neatly divide the rooms into elegant individual spaces each with their own unique views. A great blank canvas potential, plus hi-tech facilities such as twelve 60 inch state-of-the-art plasma screens, which can be linked to a roving camera for live video feeds. The venue’s expansion ensures it will remain as one of the top choices for event organisers in the city.

Further Altitude 360 locations are planned for Paris, Geneva, and New York, whilst the franchised concept now operates as a franchise opportunity in countries across the world.

Justin Etzin founded Salt & Pepper Private Food Design providing catering to numerous high end venues. The concept was simple, offering exquisite food for events from Michelin Star trained Chefs. The first franchise was based in “Londons Larder”, New Covent Garden Market. Salt & Pepper London uses the finest & freshest ingredients from suppliers literally on their doorstep. He franchised the concept and Salt and Pepper now operates as a franchise opportunity in countries across the world.

The Seychelles Islands

In the Seychelles he is in early planning stages of an Eco development project consisting of a Boutique Hotel & spa with 20 freehold Private Residences. The five year project is in early concept stages, with architects carefully designing the ultimate residences so as to have as little impact on the environment, yet to allow the property to be world class. The 40 acre estate is nestled amongst the granitic rocks shelves in the middle of the Morne Blanc national park. The twenty eco residences will have extensive grounds, with mountain spring water feeding each property & with unrivalled sea views of the Seychelles National park & inner islands.

His Personal Life & Interests

Justin Etzin is an Aquarius and truly is a water baby. He enjoys swimming, scuba diving, water skiing, and deep-sea fishing. On land he’s just as active as he often goes horse riding, plays Tennis, and is a keen Snow Skier as well. He maintains hes just at home on a beach in Seychelles as he is in a city like New York or LA. He loves entertaining, cooking and throwing dinner parties with great food and close friends. Always a real adventurer, he loves Traveling and experiencing other cultures.

Following his fathers death from Cancer, he runs a charitable foundation providing resources to allow charities to increase their awareness and hold events to raise money. He also provides unique experiences to those who are in palliative care as well as also providing equipment for hospitals that need urgent funding.

Justin Etzin then followed in his late fathers early footsteps and is now based between The Seychelles, (where he is resident and he considers his home), Europe and The USA.

He finds the challenge of achieving the impossible, and being the under dog is what makes his work so interesting. He lives my the motto, “I try to live life to the full and learn from yesterday, live for today, and hope for tomorrow.”

About the Author

Madden NFL 10 Online Franchise Game Trailer

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Franchise Hats

franchise hats

Phil Wood goes over the history of Washington franchise hats

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Franchise Entertainment Group Rhodes

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Atlanta Thrashers Tickets

The Atlanta Thrashers

With a watchful eye, sheer balance and a cold glittering ice under the feet turns on the mood of ice hockey professionals. The Atlanta Thrashers are a professional ice hockey team based in Atlanta, Georgia. They are members of the Southeast Division of the Eastern Conference of the National Hockey League (NHL). The nickname “Thrashers”, was selected after Georgia’s state bird, the brown thrasher. “Thrashers” had actually been runner-up to “Flames” for Atlanta’s first NHL team and Philips Arena, the Thrashers’ new home, was built on the site of the former Omni, which had been home to the Flames.

Since their inception, they have played their home games at Philips Arena. The Thrashers have qualified for the Stanley Cup Playoffs once in 2006-07 season. Atlanta was awarded a NHL franchise on June 25, 1997. This marked a return to Atlanta, Georgia by the NHL. The old Atlanta Flames team departed for Calgary in 1980 and became the Calgary Flames.

The team was sold to a group of Atlanta Spirit, LLC by Time Warner, in September 21, 2003, along with the National Basketball Association’s Atlanta Hawks. That same month brought tragedy as star forward Dany Heatley crashed his Ferrari in a one-car accident that seriously injured him (broken jaw and arm, sprained wrist, torn ACL and MCL) and severely injured Thrashers center Dan Snyder, who died five days later due to infection stemming from the accident. The Thrashers dedicated their 2003–04 NHL season in Snyder’s memory. The loss of a team member became a sorry factor for the team yet they faced the challenge with a daring heart, thus accepting all the challenges that life offered them.

The Thrashers clinched a spot in the Stanley Cup playoffs for the first time in team history in the 2006–2007 season, while also capturing the first division championship. They were swept 4–0 in the first round of the playoffs by the New York Rangers. But later those comeback victories became a recurring sight throughout the season, that also included wins from games against the Los Angeles Kings and the New York Islanders.

The absence of Heatley and a lack of depth started to appear. Boxing Day 2003 marked both a bright and dark day for the Thrash. On that day, Heatley skated for the first time since his car accident with Snyder, but it also marked the last win for the Thrashers before an extended losing streak. From December 28 to February 11 the Thrashers went a dismal 1–17–3. However, fans were entertained regardless of the team’s struggles. Kovalchuk became only the second Thrashers’ player to score in the NHL All-Star Game (after Heatley).

Waddell appointed a former NHL winger Curt Fraser. Fraser also served as a coach for Waddell’s former IHL team in Orlando. He led Atlanta’s first NHL season underwhelming at best as the team finished a dismal 14-57-7-4. The club began to assemble its front office in 1998 by hiring Don Waddel as their first general manager. Atlanta played its first game on October 2, 1999 but lost 4-1 to the New Jersey Devils. Tieing the Buffalo Sabres 5-5, they earned their first NHL regular season point later that week.

Though that first year saw the Atlanta Thrashers play like a typical expansion team yet they saw their first victory when Damian Rhodes shutout the New York Islanders 2-0 in Long Island. Wins were few as Andrew Brunette led the team in scoring with a modest 50 points. The franchise concluded last in the Southeast Division with a NHL worst 14-61-7-4 record for 39 points. The Thrashers missed the playoffs and began their next season.

Later, some consolation came when the Thrashers were able to take winger Dany Heatley with the second overall pick in the 2000 entry draft. However, Heatley would not arrive for another season. Hence, 2000-01, version of the Thrashers had made few improvements in terms of personnel. Thrashers continued to struggle to win games but things weren’t getting much better. Atlanta Thrashers did improve, however, after veterans Ray Ferraro, Brunette, and Donald Audette found some chemistry together on the team’s first line.

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About the Author

Peter Cohen calls Boston home and graduated from Brandeis University. He considers travel to be the love of his life and has already traveled to 5 different continents. He also has a passion for languages and has studied Arabic, German and Russian. While devoting his working life to writing for lifestyle magazines, he also takes out time for occasional event reviews.


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