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Call of Duty: Modern Warfare 2 destroys records in first day sales rampage
Biggest launch ever.
A bloody video game made more money in one day than any movie ever has.
First-day sales of Call of Duty: Modern Warfare 2 demolished entertainment industry records, selling 4.7 million copies and raking in an estimated $310 million in North America and United Kingdom alone.
The release overran the former champion Grand Theft Auto 4, which sold 3.6 million copies in April 2008.
Call of Duty even left Hollywood shell-shocked – the largest opening in movie history was Warner Brothers’ “The Dark Knight,” which grossed a measly $158.3million over its first three days.
Hard-core gamers who lined up outside area stores for midnight sales Monday said they were glad they did.
“I crashed through the door to get my copy, and I couldn’t wait to get on the multiplayer,” said Lonny Martinez, 18, a Manhattan security guard. “It was fantastic. I live five blocks from the store where I bought it, and I still took a cab home so I could get there quicker.”
Retailers are also thrilled: The sixth game in the Call of Duty series has left them with dollar signs in their eyes.
“We are extremely satisfied with sales,” said GameStop Executive Vice President Tony Bartel, “and have placed another order with game maker Activision.
“Our continued expectation for the title is high,” Bartel added.
Modern Warfare 2 casts players as members of a special operations unit in pursuit of a Russian villain who is terrorizing Europe.
Playing as Army Rangers, SAS commandos and CIA operatives, gamers must fight their way through Afghanistan, Russia and Washington.
Activision is turning over $1 million of its profits to establish a Call of Duty endowment fund to help real-life soldiers returning from war pursue careers in the private sector.
Fight for survival and shoot your way to mission success as the acclaimed Call of Duty franchise makes its triumphant return. Exploding with the realism and intensity that have become the hallmarks of this gripping series, you’ll lay waste to your enemies as hails of gunfire erupt. Move out for intense action and make sure you’re prepared to answer the Call of Duty.
This harrowing sequel to Call of Duty 4: Modern Warfare thrusts you once more into the haze of battle. Arm yourself with sophisticated tools of destruction and get ready to stare death in the face as you enter a raging conflict. Experience the rigors of battle and struggle against long odds to seize victory. The awesome power of war comes alive in all its grit and glory in Call of Duty: Modern Warfare 2.
– Sequel to the renowned Call of Duty 4: Modern Warfare
– Feel the incredible power of war explode to life all around you
– Experience the dangers of battle as you fight to ensure the success of every mission
– Unleash the firepower of a devastating array of weaponry
– Face off against deadly enemies in awesomely realistic battles